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Used by retailers, the service industry, and enterprise alike, SurveyMonkey allows business to design and create bespoke surveys and send them out on the channel of their choosing.

Surveys can be used to:

  • Gauge customer satisfaction
  • Understand employee sentiment
  • Gain feedback on event experiences
  • Conduct market research
  • Take opinion polls
  • Test concepts
  • Offer HR surveys
  • And more


  • Survey templates
  • Conduct surveys on a variety of platforms or via email and text
  • Offer kiosk surveys
  • Collate data, view it with charts and graphs, then download it to other software
  • Survey customization

How it works

Designing surveys

Suitable for use in-store on a kiosk or sent out to clients via email, social media, SMS or chat software, SurveyMonkey offers over 100 expert survey templates, with the choice of over 2500 questions designed by “survey scientists”.

Business can then customise templates to their liking, using questions from the Question Bank and incorporating logos, branding, colour schemes, recognized business fonts and even built-in thank you pages.

Distributing surveys

Surveys can be shared on social media, web pages or on a static or mobile kiosk, and can also be sent out via email or text. SurveyMonkey can also generate a QR code, which users can scan on their smartphone to take a survey.

Meanwhile, questions can also be embedded in emails, so responses can be gathered in just one user click, and surveys can also be crated for people to undertake in Messenger. In this instance users interact with a SurveyMonkey bot to answer the questions with the answers then recorded in the business’ SurveyMonkey account.

Analysing results

Survey results are then channelled into an Analyse Results section of the software. Here business can view data, filter it, see individual responses, create charts, and analyse segment responses.

Responses can also be sorted into sentiment, giving survey senders an idea of the emotion behind the response.

In addition, response reports can be downloaded into a variety of formats including PDF, PowerPoint, Excel, CSV, and SPSS.


Survey Monkey offers integrations with over 80 popular apps. For deeper reporting and analysis of your data, integrate with your chosen app to better understanding of your customers and employees and gain valuable insights.


SurveyMonkey is a top-notch survey software that makes gathering customer feedback a breeze. With its easy-to-use platform and customizable survey templates, businesses can create and distribute surveys in no time. Plus, with features like advanced analytics, real-time reporting, and integration with popular platforms like Salesforce and Slack, SurveyMonkey makes it easy to analyze and act on customer feedback. And with its large library of pre-built survey templates, businesses can save time and get insights on various topics with just a few clicks.

If you’re looking to streamline your customer feedback process and make data-driven decisions, give SurveyMonkey a try.

Head on over to and sign up for a free trial today, you won’t regret it!

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